Last Mother’s Day, CBK Hardware, Inc. paid tribute to the extraordinary resilience and boundless love exemplified by mothers everywhere, including those within their cherished CBK community. As a token of appreciation for their dedication, all mothers in CBK received hand cream. Day in and day out, they serve as the nurturing heartbeats of families, selflessly dedicating themselves to the well-being and happiness of their loved ones.
CBK wanted to shine a spotlight on the remarkable mothers in their lives and express its deepest gratitude for their unwavering support and endless love. They are the silent warriors who sacrifice their own needs to ensure that their children and families thrive. Yet, amidst their tireless efforts, they often go unnoticed and unappreciated. To highlight a mom’s efforts in making everything better for her children, this year’s Mother’s Day campaign video was released a week before Mother’s Day. It can be watched here:
Additionally, an internal activity was held on May 15, 2024, to honor moms and CBKian moms. CBKians from three separate locations, namely Binondo, Tambo, and Mayapa, played a mini golf tournament highlighting the four house brands, specifically Aco, Argo, Axis, and Homer, along with CBK itself. After the game, three winners at each location won exciting prizes that they could give to their moms or wives. The activity showed how mothers were ready to face any challenges for their loved ones.
CBK Hardware, Inc. proudly celebrates the resilience, love, and selflessness of mothers both within and beyond their cherished CBK community. Mothers are the nurturing heartbeats of families, dedicating themselves tirelessly to making everything better for their loved ones.
